Book Review – The TOP Sales Leader Playbook: How to Win 5X Deals Repeatedly Kindle Edition by Lisa Magnuson The Dirty Little Secret About Sales Leaders Would you like to know a dirty little secret about sales leaders? The VP of sales position is a high-turnover...
Sales Book Review – B2B Sales Mentors: 20 Stories from 20 Top 1% Sales Professionals by Scott Ingram I’ve been in B2B sales for over 30 years so, as you might imagine, I have heard a few of sales stories. That’s why I was curious about what I might...
Sales Book Review – Eat Their Lunch by Anthony Iannarino Every now and then there comes a book with such far-reaching implications that literally everyone across the sales industry reads it and then begins fervently implementing the guidance in their personal...
Sales Book Review – Seven Stories Every Salesperson Must Tell by Mike Adams Early on in my sales career I noticed that clients remembered the stories I shared far better than the compelling statistics I would offer. A compelling stat? Good for a week or...
The Six Elements of High Impact Messaging How do we craft outbound prospecting messaging that gets buyers to engage and act now? That’s the question we have been discussing. This week I’m excited to show you a messaging framework based on brand-new,...
3 Key Questions You Must Answer For Effective Sales Prospecting Messaging How do we create effective prospecting messaging? That’s the question we’ve been discussing. Regardless of whether we are inbound or outbound we are dependent on messaging to...